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On April 20th, on the media day of the 2013 Shanghai International Auto Show, a light rain began to patter in Shanghai, and the air was slightly chilly. At 8:02 a.m., a 7.0-magnitude earthquake occurred in Lushan, Sichuan Province, thousands of miles away. At 9 o'clock, the press conferences of various pavilions started as scheduled. However, after knowing that the earthquake had occurred, many car companies temporarily canceled live cabaret performances and informed the outside world of donations and donations through press conferences.
After the earthquake, Geely Holding Group urgently held an executive meeting. Geely Automobile and Volvo Cars, a subsidiary company, jointly provided disaster relief and post-disaster reconstruction assistance plans totaling 20 million yuan to the disaster-stricken area in Ya'an. Li Shufu, chairman of Geely Holding Group, stated: “The Geely Holding Group is home to Sichuan, and our hearts and people in disaster-stricken areas are together, breathing together, sharing a common fate.†A positive energy for disaster relief soon began to be transmitted at Shanghai Auto Show. . In the 2008 Wenchuan earthquake, Geely had generously donated 10 million yuan. Chairman Li Shufu personally donated 1.2 million yuan.
In addition to donations, Geely Automobile and Volvo Cars will also jointly donate 26 SUVs to the disaster-stricken area for disaster relief work, including 22 Geely Chengdu-made Global Hawk GX7, British SX7 and four Volvo XC90 models.
Many car companies such as FAW Group and Dongfeng Automobile announced their donations to the earthquake-stricken areas at the first time. GAC Group and its joint ventures Guangzhou Automobile Honda, GAC Toyota, BYD, Great Wall Motors, Chery, Zhongtai, etc., all released news of donations and disaster relief at the first time.
In terms of foreign companies, Mercedes-Benz China CEO Ni Kaiming announced in the exhibition hall that Mercedes-Benz decided to donate 20 million yuan to assist earthquake-stricken areas. BMW also announced the allocation of 2 million yuan as a special fund for disaster relief, which will be used to purchase disaster relief tents, medical supplies and other urgently needed materials.
According to preliminary statistics, on the day of Auto Expo Media Day, the auto companies participating in the show have donated more than RMB 100 million, and the organizers of Shanghai Auto Show also announced that they donated RMB 1 million.