Instrumental propaganda is not a "standard king" but a lost lamb

Abstract: Instrumentation companies spend as much as 100 billion yuan each year on internet publicity. Effective investment accounts for only 7%. Ineffective investment amounts to 90%, and 3% cannot be confirmed. The surveyed media are full of so-called well-known websites. Engine and so on. Some of these media obtained the trust of corporate officials in various ways and sought inputs, such as tenders, bids, auctions, delivery, selling for six months, selling for one year, membership, and free membership, which made China's instrumentation industry not The CEOs who understand the Internet are "deceived" and are happy.

As we all know; with the rise of Internet users year by year, the world's Internet era has fully erupted. The Internet economy, three-dimensional integration, and development of virtual economic entities have become the largest commercial development model in the 21st century. As the instrument industry of the throat industry in the world, it has developed in line with the Internet, established independent intellectual property rights, possessed global famous brands, and launched e-commerce. Internet-centric media have launched brand promotion, after-sales services, technical training, data enquiries, new product launches, and technology exchanges, which have become the inevitable path for instrumentation companies and economies.

However, China’s Internet environment, especially the network media in the instrumentation industry, various professional media, information proliferation is extremely serious, and there are few authoritative media, which has caused numerous instrumentation manufacturers and economies to suffer from it and trust in the Internet. The degree has dropped to the lowest point! So much so that “the network has changed,” and “Wangwang sighs!” According to related data, the annual investment of instrument and instrument companies in the Internet publicity is as high as 100 billion yuan, and the effective investment accounts for only 7%. Invalid investment is as high as 90%, and 3% cannot be confirmed. The media surveyed includes a number of so-called well-known websites and search engines. Some of these media obtained the trust of corporate officials in various ways and sought inputs, such as tenders, bids, auctions, delivery, selling for six months, selling for one year, membership, and free membership, which made China's instrumentation industry not The CEOs who understand the Internet are "deceived" and are happy. The Chinese Internet is obviously an immature market. (Immature: immature service facilities and methods, immature corporate investment). Some companies have actually followed a certain media for 10 years because of their love for a single way of publicity. This has finally led to the result of “collapse.” Not to mention the branding! Therefore, it is not advisable to invest in and follow the trend in order to realize the brand development strategy. It is “Arabian Nights”! How can the instrumentation industry be practical to build brands with the Internet?

Fortunately, after numerous countless “slaughter,” the silent “Lamb” has gradually become a “Red Wolf”, and people who have been detoured in Internet input have begun to “warn up”. There are many instrumentation industry manufacturers, economies, recognize the true face of those so-called well-known networks, and comprehensively began a new era of Internet marketing economy.

Since EISEN International and Yizhong Media launched Yizhong Simulation Show (one-stop solution for corporate promotion), MABR certification and global instrumentation procurement guide, it has become the most authoritative and most efficient media in the instrumentation industry. It has brought more than 10 billion yuan in revenue to the industry. Its influence in the industry and society has dominated the “brand building experts”. Yizhong International's main domain name cluster service system; under its jurisdiction: 13 industry independent portals and 21 local sub-stations. 252 instrumentation industry service media. Provide more than 100 related services for the industry. He successively reported in the international and domestic organization and size forums, reported nearly 300 times, successively with many organizations such as China Machinery Industry Federation, China Instrument and Meter Industry Association, Beijing Electronic Instrument Industry Association, International Purchasing Association, International Internet Association, China Credit Enterprise Federation, etc. Multi-party cooperation. Cooperation in the application industry involves petroleum, electricity, agriculture, universities, electronic cars, and nearly 360 sub-sectors in 68 main industries. The news has 3.7 million page views throughout the year.

In order to comprehensively promote the development of the instrumentation industry, Yizhong International supports the national “12th Five-Year Plan” construction. On October 18, 2010, the official implementation of the flash image boosting public service plan—the instrument and meter industry brand building plan, fully assists enterprises in completing financing. The brand strategy development goal, assists the instrument and meter industry manufacturers, the economy, the dealers, the related instrumentation industry enterprises, stands steadily, has the step, quick and good out of own brand road, stands in the world instrumental instrument forest!